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Christina Kerley of ckEpiphany describes her services as "a marketing consultancy providing strategy, planning and program management services." In August, she asked her blog readers to respond to the question, "What is the single greatest point of value you receive from blogging?" Last week she wrote about the results in her blog.
Check out her wonderful collage compilation pdf both for a good overview of why people love blogging as well as some great marketing ideas for library blogs.