Social media provides more opportunity to reach your community, target specific audiences, and give them a chance to interact with your library. Communication is a two-way street and these days social media is where the rubber meets the road. In Library Marketing and Promotion via Social Media instructor Dawne Tortorella will help you:
- Understand how libraries effectively engage in social media.
- Manage social media tools and messages.
- Learn to listen, as well as act, in the social media landscape.
- Explain how and why social media can be used to promote/market library services
Fee: $75 for those in the California library community and Infopeople Partners, $150 for all others.
This Infopeople course runs July 31 to August 27, 2012. For a complete course description and to register go to /training/library-marketing-and-promotion-social-media .