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An Infopeople Hosted Webinar

April 23rd, 2020 10:00 AM
11:00 AM

Start Time: Pacific - 10 AM, Mountain - 11 AM, Central - 12 Noon, Eastern - 1 PM

Amanda WinchelLisa NovohatskiPresenters: Lisa Novohatski and Amanda Winchel

UPDATE: In light of the current environment, this webinar is being updated to explore eBook Usage and EDI Initiatives pre- and post-COVID19. This session will help libraries gain insight into patron usage before and after the library closed, and help libraries use data to inform equity, diversity, and inclusion goals.

Have you ever wondered how you can better serve your community in terms of Equity, Diversity, and Inclusion? Perhaps you want to gain a better understanding of who is and isn’t accessing your library services and identify barriers that are getting in the way of serving a broader range of demographics. Or perhaps you are interested in analyzing your eBooks usage. What’s the proportion of usage inside and outside your service area? And what groups are the dominant users? Is the cost of eBooks going toward a broad range of demographics, or is the cost inadvertently serving one dominant group?

In this webinar we will explore how Gale Analytics can help you use your library data to better inform decision making, make progress toward library goals, and gather data necessary for stakeholders. Even if you do not have Gale Analytics available at your library, you can take advantage of the concepts used in this webinar when analyzing data.

At the end of this one-hour webinar, participants will:

  • Understand how to use Gale Analytics and the Experian Segmentation Portal to inform decision making
  • Be able to use Gale Analytics to inform equity, diversity, and inclusion goals and facilitate conversations
  • Be able to use Gale Analytics to analyze users of e-books and interpret data in your library system

This webinar will be of interest to: Data-minded staff at Public Libraries looking to gain a broader perspective when analyzing library data and/or those that subscribe to Gale Analytics.

Special note: This webinar is sponsored by the California State Library as part of the 2019/2020 Metrics grant. This initiative was supported in whole or in part by the U.S. Institute of Museum and Library Services under the provisions of the Library Services and Technology Act, administered in California by the State Librarian. The opinions expressed herein do not necessarily reflect the position or policy of the U.S. Institute of Museum and Library Services or the California State Library, and no official endorsement by the U.S. Institute of Museum and Library Services or the California State Library should be inferred.

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Presentation Material

Speaker's slides
Transcript (machine readable text file)