Skill in measuring and expressing library costs and benefits can be the key to sustaining your services and moving both your ideas and your organization forward.
- Do you want to convince management to fund new services or provide new resources for your department?
- Do you know how to develop case statements and cost analyses for grant proposals?
- Do you know how to identify and describe how your library or department helps your community achieve its goals?
- Have you been challenged by your administration, local officials, or budget officers to quantify or "prove" the value of your current operations?
- Do you know how to use management language (such as cost/benefit analysis or return on investment) to describe what your library or department does?
- Do you know how to find and use comparative data effectively to highlight what you do, how much it costs, and the value your users receive?
In this course you will learn how to "make the case" for continued or increased funding support in today's competitive environment.
Workshop Description: This all-day workshop will provide you with an array of tools that you can use to express the value of library activities, using the same business and social impact language that administrators, decision-makers, and community leaders use. Examples and exercises will provide hands-on opportunities to begin using the concepts and techniques presented immediately. Interactive exercises and discussions will allow participants to share their experiences and learn from what others have done. The instructor will provide methodologies, model studies, and sample ROI (return on investment) calculators, as well as a bibliography and webliography, glossary, and handouts.
Preliminary Course Outline
- Why it's smart to use business/management language in competitive funding environments
- Accountability and value issues
- What funders and administrators are looking for
- Basic definitions
- Return on investment
- Cost/benefit ratios
- Types of costs
- Identifying costs
- Types of benefits
- Measuring benefits
- Finding and using peer comparison tools
- Why comparison is important
- Benefits Analysis Studies
- Effectiveness and credibility
- Values propositions
- Social Return on Investment
- Expanded value propositions
- Communicating Costs and Benefits Effectively
Workshop Instructor: Jeanne Goodrich